A/B Test Example
UI Research kit /

A/B Visual Test

Compare two designs ideas with your stakeholders and design with confidence. Usecases:

  • Confirm visual changes with the team
  • Quick idea exploration with peers
  • Measure sentiment towards a new direction

Easy for remote testers

Visual A/B tests are at the core of Design VS Design’s test suite, as the name implies. You may customise the unmoderated test experience to your branding needs.

Example A/B Test

Beautiful Reports for You

A/B Test reports are comprehensive and easy to explore. Create more test groups for deeper insights into your results.

A/B Test Report

Audience and Segmentation

Import your existing user panel or gradually build an audience as you test on Design VS Design. We provide you the tools to build and maintain a customer council you can rely on.


Promote A/B tests for additional participants and a new perspective on your design dilemma. Beyond diverse testers, our design team will provide a professional review of your A/B test.

A lot of participants

Get Started

Start comparing your designs for free. As a Figma user you can create A/B tests with the Design VS Design Figma plugin.

Design VS Design Figma plugin